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Marketstrat assists companies with medical device market, technology, and best practice strategies & intelligence, through a unique combination of published reports, solutions, and services. Our strengths include: a deep understanding of the medical devices value chain, state-of-the-art data collection tools, and robust research and analysis methodology.
Medical Device Market Research Offerings
Reports
- Marketstrat MedStrategy Reports
- Marketstrat Focus Reports
- Marketstrat Value Chain Reports
Services
- Marketstrat ResearchOnDemand
Solutions
Marketstrat's medical device market research and analysis offerings can help companies capitalize on market opportunities and gain competitive advantage in the global medical device market place. Our reports analyze and size the market for for various medical devices worldwide, discuss key players, and identify trends impacting the market for these products. Topics typically covered include product definition, market segmentation, applications, demographics, types of devices, latest technologies, price trends, key players, disease incidence, product segment evolution, reimbursement trends, and detailed market estimates and forecasts -- by one or more of the following: device type, geographic region, care site, revenue category, and application.
Customers
Our medical device market research customers include manufacturers, distributors, service providers, investment bankers, management consultants, government/regulatory agencies and industry/trade associations. Target functional users include corporate executives, value chain managers (in sales, marketing, business development, operations, strategy, executive management), analysts and consultants.
Geographic Coverage
All medical devices market research reports have global market and company coverage.
Research Methodology
Marketstrat uses a combination of industry-standard and proprietary methodologies for researching and publishing reports. Research projects incorporate a rigorous process encompassing key milestones such as planning, design, data collection, interpretation, analysis and reporting.
While the research methodology and coverage may vary based on market area or type of report, the methodology section of each report discusses the following:
- Market Segmentation and Regional Coverage
- Frameworks and KPIs applied
Primary Research
Extensive primary research is performed, using best practices in survey design, execution and data interpretation. Vendors, end-users, distributors, prospective customers and others who are part of a market's ecosystem - are invited to complete web-based surveys. Questionnaires are customized for the report as well as for the target group within a market. Follow-up primary research is also performed in the form of detailed phone interviews.
We will soon be launching a comprehensive quarterly audit program to track medical equipment purchase trends.
Secondary Research
As part of secondary research we review and analyze hundreds of information sources and distill our findings into key conclusions, take-aways and recommendations. Sources include industry & trade publications, published market and investment research reports, white papers, statistical databases from government and other sources and company web sites.
Analysis, Interpretation and Presentation
- Global market coverage, data is presented in US dollars and units where applicable
- Market estimates and forecasts by region, application, channel, sector - as applicable
- Key market drivers, restraints and their correlation to market size and growth
- SWOT analysis of key players and market shares
- Business frameworks, KPIs, maps and metrics for analyzing markets and companies. Examples include:
- SRCE framework (Stresses, Responses, Competencies, Enablers)
- Competitive framework (Innovators, Followers, Laggards) plotted against specific performance parameters (vendors and customers)
- PAMap (Partner/Alliance Map)
- MOI score (Market Opportunity Index) - overall, by region, sector and application
- Economic indicators
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